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The research among potential and real property buyers was conducted in order to identify their attitude to the market situation. The question is relevant given the huge price increases and the endless pandemic. But if earlier everyone simply wanted to get away from the apocalypse for eternal remoteness, then what can we expect now?
Since the beginning of the pandemic, 19% of the survey participants have managed to move. In Australia and the United States it was a whole quarter of them. 20% planned to move in the next 12 months. And why?
As before, people want more space in the house and outside, they dream of a garden or at least a porch. There are also those who just want to be closer to their family (7%). And another 7% intend to buy a smaller home. Perhaps this is due to the departure of children from the nest and divorces, which have become one of the good reasons for changing their place of residence.
13% of respondents plan to change their country of residence. Switzerland, France, the United Kingdom and Australia are the most popular choice. Understandable, yet predictable. The UAE took the fifth place in popularity. You can learn about the reasons for the interest in this country from our latest material on this topic.
It is also interesting what locations people are considering for moving. 38% of respondents want to be in a big city, 33% in the suburbs. Finally, people are ready to return to the turbulent life of the metropolis, and this trend is especially noticable in Asia and the Middle East. 15% tend to go to the rural wilderness.
What the pandemic has definitely affected is the dreams (or plans) of potential real estate buyers. As a result of the events of the last two years, 46% of respondents plan to buy a separate house sooner or later, so that privacy becomes complete. Moreover, for many, views of the sea or lake are important. Only 19% of respondents think about their apartment.
Among the most necessary features of their own home, potential buyers highlighted broadband Internet (71%), the presence of a home office (67%) and a spacious plot (59%). Interestingly, 40% now consider it mandatory to have a gym in a house and a residential complex. Apparently, after almost a year we were not allowed to get there because of a respiratory disease.
More than 65% of respondents prioritize air quality and access to green areas (parks, gardens, etc.). And 84% of all surveyed buyers want to find energy-efficient real estate. The authors of the study claim that this is due to a responsible attitude to the environment, but we know that in the long term, utilities in such houses are cheaper.
The previously planned purchase budget for about half of the respondents has not changed in any way. The second half is again divided in half: 24% increased their purchasing power, and 25% moderated their appetites.
At the same time, 64% hope that the invested funds will be repelled, because in the future real estate will only become more expensive. They are most likely right, the experts of Deloitte think the same. But a year ago, 56% expected a price reduction.
By the way, about those who are willing to pay more. 39% of buyers said that they are willing to pay more money for service apartments managed by well-known brands. In Asia, where this trend has been developing for a long time, there were 43% of such people. Respondents expect that the brand will provide high quality service (34%), investment potential (25%) and effective operation of the management company (23%).
Analysts have identified five universal trends that should be taken into account by those who are going to make a real estate transaction in the near future.
